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Remuneration tipped for shake-up under new guidelines

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By Miranda Brownlee
18 July 2018 — 2 minute read

In a bid to avoid new pricey and heavy education requirements, senior advisers are starting to put alternative structures for advice services in place with junior staff, but it may come at a big cost to their current remuneration structures. 

Speaking to SMSF Adviser, IOOF senior technical services manager, Julie Steed, said many senior managers in firms plan to oversee advice in a management capacity only, instead relying on more junior or incoming staff who are more likely to have met the new education standards. 

This is consistent with concerns from other consultants like Licensing for Accountants chief executive, Kath Bowler, who is finding some of her most qualified accountant clients are the ones who require the most further education under the new guidelines. 


“Some of the practitioners that I have spoken to seem to believe that they will be able to stay on in the practice in a management or an advisory capacity to the advisers, rather than giving advice to clients,” said Ms Steed.

“They also expect to maintain their existing remuneration structures.”

Ms Steed warned this may not happen in reality, with competition to attract new graduates who are qualified under the new guidelines expected to ramp up significantly.

“I think there’s no question that [graduates] will have more bargaining power just looking purely at the numbers. If you look at the numbers of people who won’t be qualified to give advice and the numbers of people who will be qualified to give advice, new entrants [will] have an expectation of higher salaries,” she said.

“So [if] you’re squeezing extra graduate pay into those models, that money has to come from somewhere, so [it] either comes from a reduction in the income of the existing practitioners or it comes from increased client revenue. Then you have to wonder how, because if you've got a young experienced adviser how are they going to generate more client revenue [than] a very experienced adviser has been able to generate in the past.”

Research conducted by the SMSF Association of the education held by its members, indicates that currently 35 per cent of advisers hold no degree or an unrelated degree while only 10 per cent hold a financial planning degree. The remainder either hold a related degree or related post graduate degree.

The SMSF Association also pointed out in its submission that a potential outcome of the new standards is that more senior advisers close to retirement work behind the scenes, allowing younger colleagues to become client facing and responsible for the provision of advice.

“Advisers may seek to reshape their business to accommodate the fact they do not meet FASEA’s standard and are not willing to reach them,” the submission stated.

“While this may encourage a changing of the guard with an experience mentor in place, it may also lower the standards and quality of advice given to the public. Furthermore, older advisers will be able to exert influence over their younger employees and in essence be responsible for the provision of advice from advisers who have decided to not meet the legislated education requirements.”

Remuneration tipped for shake-up under new guidelines
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Miranda Brownlee

Miranda Brownlee

Miranda Brownlee is the deputy editor of SMSF Adviser, which is the leading source of news, strategy and educational content for professionals working in the SMSF sector.

Since joining the team in 2014, Miranda has been responsible for breaking some of the biggest superannuation stories in Australia, and has reported extensively on technical strategy and legislative updates.
Miranda also has broad business and financial services reporting experience, having written for titles including Investor Daily, ifa and Accountants Daily.

You can email Miranda on: [email protected]momentummedia.com.au
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