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Home News

Advice opportunity exists with lack of retirement information

A large proportion of Australians are searching for information online to help them plan for their retirement and not finding what they need, leaving an opportunity for advice businesses that can help bridge this gap, according to Investment Trends.

by Sarah Kendell
February 27, 2020
in News
Reading Time: 2 mins read
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The research group’s Retirement Income Report, which drew on the responses of over 5,200 Australian adults, found that two in five non-retirees had searched for retirement-related information, but only half of those had found the information they needed.

Investment Trends senior analyst King Loong Choi said while most consumers were turning to their super fund for retirement information, the content provided by funds left something to be desired.

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“Currently super funds are the most frequent point of contact for those seeking information on retirement, but with only half saying their information needs were sufficiently met, there is room to improve both accessibility and relevance of content,” Mr Choi said.

“It is crucial that relevant retirement information is easy to find, as those who successfully find the information they need are highly likely to take further action – almost 90 per cent of them. And the actions these people take are important ones, most often preparing a will, seeking financial advice and making voluntary super contributions.”

Mr Choi said the report had also revealed that organisations that provided relevant and accessible information around retirement could build engagement and retention with the relevant consumer groups.

“Our research reveals that Australians who were successful in seeking information from their super fund were more likely to engage with their fund, stay with their fund and consolidate other super monies to their fund,” he said.

Further, the research found there was a strong correlation between consumer groups who contributed voluntarily to super and those who felt comfortable that they were prepared for retirement.

Around 47 per cent of working Australians above the age of 40 believed they were prepared for retirement, and among this group, the typical contribution level was 11 per cent of their annual household income, or 1.5 per cent above the super guarantee level.

“While many Australians worry about their retirement prospects, there is only a small difference in super contribution levels between those who fear being unable to retire comfortably and those who are positive about their prospects,” Mr Choi said.

“Even among lower income households, a slight increase in super contribution levels corresponds with greater confidence in retirement outcomes.”

Tags: News

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Comments 2

  1. Anonymous says:
    6 years ago

    Quick answer is – it depends.
    What type of entity is the business?
    Was the intention to make a concessional or non-concessional contribution?
    Will the contribution be wages, director fees, trust profit distribution, a loan from a company or just money paid from a partnership bank account? There are different tax implications for the business.

    The business cannot claim a deduction for the interest paid on the borrowing as there is no nexus between the borrowing and any assessable income. The only exception is for the mandated 9.5% SGC contribution but it doesn’t sound like that is what you intend to do.

    The question , although a sensible question, is not as straight forward as you think.

    Reply
  2. Peter Graham says:
    6 years ago

    We did a test that sought to find an answer to a reasonably straight forward question. Can a small business borrow $50,000 and pay it into the owner’s Super fund for investing in Australian and international shares?

    The business’s bank was asked and they said they couldn’t help but to ask the business’s accountant. The accountant can’t give financial advice to which the bank said to ask the business’s financial adviser. The business doesn’t have a financial adviser.

    So, it seems all the rules and regulations that abound today have made it impossible to get help from existing support structures. Turning to Google didn’t help either.

    How is such a question to be answered?

    Reply

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SMSF Adviser is the authoritative source of news, opinions and market intelligence for Australia’s SMSF sector. The SMSF sector now represents more than one million members and approximately one third of Australia's superannuation savings. Over the past five years the number of SMSF members has increased by close to 30 per cent, highlighting the opportunity for engaged, informed and driven professionals to build successful SMSF advice business.

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