X
  • About
  • Advertise
  • Contact
Get the latest news! Subscribe to the SMSF Adviser bulletin
  • News
  • Money
  • Education
  • Strategy
  • Webcasts
  • Features
  • Podcasts
  • Events
    • SMSF Technical Strategy Day
    • AI Summit
    • SMSF Awards
    • Australian Wealth Management Awards
  • Promoted Content
No Results
View All Results
  • News
  • Money
  • Education
  • Strategy
  • Webcasts
  • Features
  • Podcasts
  • Events
    • SMSF Technical Strategy Day
    • AI Summit
    • SMSF Awards
    • Australian Wealth Management Awards
  • Promoted Content
No Results
View All Results
Home News

HUB24 launches SMSF Academy to support demand for specialist SMSF advice

A new SMSF specialist adviser course has been added to the stable of HUB24.

by Keeli Cambourne
May 9, 2024
in News
Reading Time: 3 mins read

The SMSF Academy is a new online CPD-accredited education resource to help advisers meet the rising demand for specialist SMSF advice.

The academy will be delivered through HUB24’s Professional Development Centre and provide valuable insights on the client and business benefits of SMSFs for younger investors, empowering advisers with SMSF expertise to deliver new client value propositions.

X

It will feature key insights from Heffron managing director and technical expert, Meg Heffron.

The most recent data from the Class Benchmark Report shows that Generation X (51.5 per cent) and Millennials (23.1 per cent) collectively drove 74.6 per cent of new fund establishments, as total SMSFs grew to 614,708, demonstrating the increasing popularity of SMSFs as a way of saving for retirement among younger generations.

The report also revealed that SMSFs remain popular among high-net-worth investors due to their flexibility to accommodate more complex, tax-effective estate planning strategies.

HUB24 head of group marketing and communications, Anne McDonnell, said the intergenerational wealth transfer and ageing population are providing opportunities for advisers to evolve their advice proposition to meet the needs of early-stage wealth accumulators, later-stage retirees, or clients with less complex needs.

“Recent data demonstrates that many Australians are choosing SMSFs to enable their retirement savings objectives. This presents a great opportunity for financial advisers looking to expand their client proposition by offering SMSF specialist advice,” she said.

SMSF Association CEO Peter Burgess said feedback from SMSF specialist advisers indicated current members are not keeping up with the growing demands of the sector.

“The commercial and professional opportunities for practitioners who secure the necessary qualifications to service the SMSF sector are endless, which is now approaching $1 trillion in assets and has more than 1.1 million members,” he said.

“Providing lifestyle SMSF advice requires an extended network of professionals working together for the benefit of the client – this can include accountants, auditors, lawyers, financial advisers, stockbrokers, actuaries and SMSF administrators.”

He continued that upholding the integrity of the SMSF sector and meeting the growing demand for advice is reliant on an increased pool of accredited specialists who have undertaken the necessary training and education.

Modules 1 and 2 of the SMSF Academy will also be made available to Striver students and these SMSF resources complement HUB24’s Managed Portfolio Academy, which has been available as a course through Striver since 2023.

Tags: EducationNewsSuperannuation

Related Posts

Accounting associations raise franking credits, death tax and cost base concerns

by Keeli Cambourne
January 22, 2026

Tony Greco, senior tax adviser for the Institute of Public Accountants, said while “everyone was thankful” when the government announced...

Div 296 should not be legislated: IFPA

by Keeli Cambourne
January 22, 2026

The Institute of Financial Professionals Australia said it maintains its view that Division 296 should not be legislated stating its...

ATO publishes SMSF auditor checklist and guidance

by Keeli Cambourne
January 22, 2026

The checklist covers not only what is required by SMSF auditors in regard to auditor independence but also what documents...

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Join our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.
SMSF Adviser is the authoritative source of news, opinions and market intelligence for Australia’s SMSF sector. The SMSF sector now represents more than one million members and approximately one third of Australia's superannuation savings. Over the past five years the number of SMSF members has increased by close to 30 per cent, highlighting the opportunity for engaged, informed and driven professionals to build successful SMSF advice business.

Subscribe to our newsletter

View our privacy policy, collection notice and terms and conditions to understand how we use your personal information.

About Us

  • About
  • Advertise
  • Contact
  • Terms & Conditions
  • Privacy Collection Notice
  • Privacy Policy

Popular Topics

  • News
  • Strategy
  • Money
  • Podcasts
  • Promoted Content
  • Feature Articles
  • Education
  • Video

© 2026 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited

No Results
View All Results
NEWSLETTER
  • News
  • Money
  • Education
  • Strategy
  • Webcasts
  • Features
  • Podcasts
  • Events
    • SMSF Technical Strategy Day
    • AI Summit
    • SMSF Awards
    • Australian Wealth Management Awards
  • Promoted Content
  • About
  • Advertise
  • Contact Us

© 2026 All Rights Reserved. All content published on this site is the property of Prime Creative Media. Unauthorised reproduction is prohibited